SCOTSMAN® Developing Relationships And Managing Accounts

How to climb the preferred supplier ladder

Programme Summary

This programme examines the processes needed to develop an account:

  • Gaining the political commitments to develop the relationship.
  • Developing a "Care Plan" for the Account.
  • Developing a "Prospecting Plan" to uncover new opportunities.

Programme Content

Qualification

Sales Meeting Objectives

Pipeline Management

The Luxury of Choice

Selling Timetables

Top 5 Learning Outcomes

  • Evaluate a complex sale, plan how to win it, or how to walk away
  • Develop more effective processes to win the winnable by applying SCOTSMAN® qualification
  • Create and utilise effective commitment driven agendas
  • Sell the idea of a timetable and how it can be used effectively to drive a sale forward
  • Increase your amount of prospecting and create the luxury of choice

How satisfied are you with the predictability, reliability and consistency of Business results?

  • Is your salesforce hit rate on sales too low?
  • Is the salesforce poor at structuring bigger deals?
  • Do they do enough prospecting?
  • Are enough of them making targets?
  • Would you like to give them bigger targets?
  • Do they gain commitments at all points in the sale?
  • Can they gain access after they have submitted their proposals?

If any of these questions are important to you then get in touch.

 

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Mike Carter, CEO - Netpremacy